Nancy Liu
Managing Partner
Founded in 2009, SNF (Shang NancyFriends) International Education Group is China’s premier educational advisory that cultivates a global growth mindset. We are prominently positioned in the global counseling space with sophisticated resources to Chinese families around the world seeking industry intelligence, comprehensive assessment, and professional, individualized advisory throughout the child’s development.
We find great pride in preparing our students holistically for entrance and continued success during their years abroad at various reputable educational institutions. 80% of the SNF alumni have gained acceptance to their top one choice school while 94% of the SNF alumni have gained acceptance to their top three choice school.
We are firm believers and practitoners in cultivating a global growth mindset that perceives education as a lifestyle. Since inception, SNF has set market trends and continues to provide the best service and information with families, schools and other partners, domestic and abroad.
We aim to establish the “McKinsey of the professional educational consulting industry” standing in China while embracing the world.
Bicultural progress consultants for comprehensive services
At Shang NancyFriends, our vision is to shape Chinese students into the next generation of leaders:
To provide Chinese students interested in international education with the knowledge, skills, and mindsets they will require for a successful foray into another culture, in preparation for adulthood in an increasingly globalized world. Powered by our passion for education and unparalleled domestic and global resources in the industry, our team of professional consultants strive to equip Chinese youth core competencies to learn, live and function in an increasingly interconnected world.
Managing Partner
Managing Partner
Managing Partner
Certified Professional Member of IECA
Nancy graduated from the University of Maryland, followed by a formal Etiquette Training Certification from the renowned Institut Villa Pierrefeu SA. She has published two books in the field of international education for young students in China who aspire to study abroad, namely “Anecdote in American High Schools” and “U.S. Top Private High School Essay Writing Guide”.
Managing Partner
Managing Partner
Managing Partner
Tabor Academy Board of Trustee, Class of 2003
Blair Academy International Board of Governors
Former Chair of Princeton University Alumni Students Committee for Northern China
Schwarzman College, Tsinghua University graduate student mentor
Nini is one of the first Mainland Chinese students to study in a private boarding school in the U.S. in the 90’s. She graduated as the valedictorian from Tabor Academy for a full ride to Princeton University. Nini also holds a Master of Journalism from the University of Hong Kong. Her career spans from investment banking at Morgan Stanley, digital marketing at Ogilvy and broadcast news production at Phoenix InfoNews Channel and CNN International. She currently sits on the board for her alma mater Tabor Academy as well as a global experiential education non-profit JUMP! Foundation.
Founding Partner
Founding Partner
Founding Partner
The Hill School Board of Trustee, Class of 2009
Max is one of the earliest Chinese students to study at a U.S. boarding high school, graduating from the Hill School to pursue his undergraduate studies at Carleton College, receiving Magna Cum Laude. Max is the very first Mainland Chinese graduate from the Hill School since its founding in 1851. After returning to China in 2013, Max has devoted his life to be an integral part of the development of International Education in China. He currently sits on the board at the Hill School and serves as the Chair of the Admission and College Counseling Committee, and a member of the Education, Executive, and Institutional Giving Committees.
Founding Partner
Founding Partner
Founding Partner
Lei is a cross-cultural educator bridging the youth in both China and the US. Born into a family of educators, Lei studied English Media and Communications at Macau University and received two master degrees in both communication and education from Towson University, and subsequently headed the Chinese teaching department and the International Students Department at John Carroll High School in Maryland. Lei founded the first Chinese language immersion school un Hartford County.
Founding Partner
Founding Partner
Founding Partner
Wayne graduated from the Northwest University of Political Science with a Bachelor of Laws, and subsequently received his Judicial Degree from Temple University’s Beasley Law School. He is the founder of SNF’s proprietary “heuristic consulting curriculum” after nearly ten years of advisory experiences with Chinese youth.
December, Nancy founded Nancy Study Abroad Studio, focusing on providing personalized study abroad solutions for students applying to American secondary schools and offering consulting services in study abroad.
Nini became the representative of Tabor Academy in China.
Since March of this year, NancyFriends has been making regular visits to private boarding high schools in the United States, establishing strong relationships with their admissions offices.
Wayne Luo officially joins Nancy as a partner.
Nini is organizes the first-ever offline alumni gathering of Tabor Academy in China, held in Hong Kong.
Nancy begins hosting Nancy Gatherings, providing a platform for families applying to American high schools to exchange ideas and experiences. It has become a highly influential event within the American high school application community.
Nini becomes the Chair of the Princeton University Undergraduate Alumni Interview Committee for the North China region.
Nancy's study abroad workshop has officially becomes NancyFriends Education Consulting Co., Ltd.
NancyFriends launches a philanthropic project in Guizhou, providing local children with access to diverse educational resources.
The first-ever musical, "25th Annual NancyFriends Spelling Bee," was a success, and through this event, NancyFriends conveyed their team spirit of "growth matters more than just the application" to the community for the first time.
Shang Learning was officially established in Beijing, marking SL‘s entry into the field of international education. After six months of dedicated curriculum development, the SL team became the pioneering voice in cultivating core competency skills in the field of international education.
Lei Wei has joined the Shang Learning team.
Hamilton Gregg has joined the SL team.
Nancy attends training in etiquette at the Swiss International School of Etiquette and obtained certification in etiquette training. She has started incorporating etiquette training into her counseling sessions.
NancyFriends collaborates with artist Deng Ying to develop art merchandise inspired by the NancyFriends brand.
NancyFriends proudly hosts the second edition of the NancyFriends Musical, a spectacular event celebrating the performing arts.
NancyFriends has signed agreements with multiple top-tier private schools in Switzerland, becoming their authorized educational consulting company. Officially launching our Swiss private school application advisory services.
Shang Learning International Education Group and Greenwich Education Group, a leading education company in the United States, have signed a strategic partnership agreement. As exclusive partners, SL will introduce the credit-based curriculum from top private boarding high schools.
SL is invited to be a featured speaker at the Global Symposium of The Association of Boarding Schools (TABS), where we shared insights into the international education landscape and its development in the Chinese market.
SL is interviewed by the American edition of "GQ" and "The Economist”.
SL becomes a member of the National Association for College Admission Counseling (NACAC) in the United States as well as the International Association for College Admission Counseling (IACAC) for overseas college guidance.
NancyFriends has become a certified member of The Association of Boarding Schools (TABS) and the Enrollment Management Association (EMA), which represents North American boarding schools and private schools, respectively.
NancyFriends Shanghai office has is established.
SL Shanghai Representative Office has been established, introducing a core competency curriculum system.
NancyFriends exclusively hosts the TABS Beijing Fair, an event showcasing boarding schools in North America.
Jon Harris joins NancyFriends, bringing over thirty years of experience as an educator in the field of private schools in the United States.
NancyFriends starts the "Sticky Candy” philanthropic campaign, guiding children to reflect on their personal values and develop their thinking skills through practical experiences while assisting them in the school application process.
Sherry Chen joins NancyFriends as the Head of Early Planning Program and the Director of the Shanghai Office.
"NancyFriends' Chronicles of American High School: Curiosities and Insights,” edited by Nancy, is now available for purchase. This book features firsthand information provided by NancyFriends' current students, showcasing the unique characteristics and activities of various schools. It is the first guidebook of its kind in China.
In 2017, Shang Learning and NancyFriends collaborated with Tencent Education and the Fan Deng Reading Club to produce a documentary series titled "Children of the World: My High School Experience in the United States."
SL’s college application team expands further with the addition of Lloyd Paradiso, the founder of the Independent Educational Consultants Association (IECA), as a key member.
Shang Learning International Education Group hosted an International Education Summit, bringing together the principal of Beijing Shunyi International School, representatives from top American high schools, and experts from the media, to discuss the future of education.
SL undergoes a brand upgrade and embarked on a group expansion, introducing subsidiary brands such as SL College Prep Academy, SL Admissions Planning Platform, and High Score High Potential Standardized Test Training.
Education is a highly personalized experience, and we fully understand that no student, or education institution, is exactly the same in terms of needs. Therefore, the ability to offer tailored and targeted educational solutions is crucial in obtaining optimal results, both for individual and for institution.
Shang Solutions is formed precisely to address such purpose and we personalize educational products and offerings for both students and institutions based on their unique demands.
Shang Solutions offer IEP roadmap to individual students who not only require one-on-one sessions, but more importantly, 100% tailored curriculum and lesson plans developed specifically to suit their educational goals. Each lesson plan is unique for students under the IEP track, and designated teachers focus on not only classroom teaching, but also research, development and refinement of content to match the students’ evolving needs.
Shang Solutions also services institutional clients, such as bilingual schools, international departments and international schools, that require content solutions. We provide market research, marketing and admission assistance, international business development consulting, content output, and teacher training for partner organizations. Our collaboration model is flexible ranging from white-label services to co-branded exercise. Our goal is to provide and supplement our institutional clients with a portfolio of personalized products and high quality international education resources.
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E-mail：hello@shanglearning.com
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